BETTER BEEF.

BETTER PLANET.^TM

They’ve always been there. The ones blazing their own path. Demanding better. Smarter. Especially when it comes to the planet.

So we started something revolutionary. Beef that leads the shift toward a more climate friendly future.

We call it BRAZEN BEEF.

Our greenhouse gas emissions are already down 10%.*

But we’re not stopping there.

Ten percent is just the start of our journey. We’re committed to improving our emissions reduction over the next five years and beyond. But we can’t do it without you — together, we can lighten our footprint and keep the momentum strong.

the big picture

There is no one solution to reducing climate impact; that’s why we make efforts in several key parts of our production to be as climate conscious as possible.

farm

ranch

feedyard

packaging

Learn More About Our Process

FAQs

USDA Choice

High-standard beef that doesn’t back down.

Grass-fed, grain-finished

Nutritiously fed for rich, juicy flavor.

Animal welfare CARE program**

Treated with care — every animal, every time.

damn right it tastes good

No skimping on quality or taste.
Just mouthwatering, head-nodding, mmmm-worthy flavor.

We’re striving toward a future that’s better. By thinking differently about tomorrow while acting boldly today.
so, you in?

want to learn more about Brazen Beef?

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*Cattle used for Brazen Beef products are enrolled in Tyson Foods’ Climate Smart Beef Program for emission reduction from pasture to production.
**Tyson Foods, Inc. Animal Welfare CARE Program